PROSES ADAPTASI SOSIAL HINDU – ISLAM MELALUI KOMUNIKASI ANTARBUDAYA DI DESA TANGKAU KECAMATAN TOPOYO MAMUJU TENGAH PROVINSI SULAWESI BARAT

Abstrak

Cultural and religious diversity is a defining characteristic of Indonesian society, requiring effective communication between social groups to maintain harmony. This study is grounded in the reality of Hindu and Islamic communities coexisting in Tangkau Village, Topoyo Sub-district, Central Mamuju Regency, West Sulawesi. Despite differences in religious and cultural backgrounds, the local communities have demonstrated the ability to achieve social adaptation through intercultural communication. Based on this background, the study formulated three main research questions: (1) What are the patterns of intercultural communication between Hindu and Islamic communities? (2) What communication strategies are applied? and (3) What challenges arise in the process of social adaptation in Tangkau Village? This research employs a qualitative approach using a case study method. Data were collected through observation, in-depth interviews, and documentation involving religious leaders, traditional figures, and community members from both groups. The data were analyzed descriptively through data reduction, data presentation, and conclusion drawing.

The findings reveal that the process of social adaptation between Hindu and Islamic communities in Tangkau Village occurs through a circular–transactional communication pattern emphasizing dialogue and equal participation. This pattern encounters four main challenges: structural and symbolic, cultural and linguistic, perceptual and social stereotypes, and social participation and conflict mediation. To address these challenges, two key strategies are applied: linguistic and cultural accommodation as an adaptive effort, and the role of traditional and religious leaders as cultural mediators in maintaining intergroup harmony. Social adaptation in Tangkau Village is realized through dialogic and inclusive communication, balancing cultural differences through accommodation and mediation mechanisms. This communication model can serve as a framework for strengthening interreligious tolerance and harmony in Indonesia’s multicultural society.