PEMANFAATAN MEDIA KOMUNIKASI WHATSAPP UNTUK MENGOPTIMALISASI KINERJA JURNALIS DITENGAH PANDEMI COVID-19.

Abstract

This study aims to examine more deeply the benefits of Whatsapp
communication media to optimize the performance of journalists in the
midst of the covid 19 pandemic. Especially now that the whole world
including Indonesia is still in the midst of the covid-19 pandemic, thus
requiring all activities to be limited while still implementing health
protocols. In the midst of this condition, technological advances with
various features are a solution to keep carrying out various activities,
especially the profession as a journalist. This study uses a quantitative
approach because it uses research strategies such as survey activities that
require statistical data. The results of this study indicate the high use of the
Whatsapp application by respondents who are all journalists. In fact, one
of the results of the questionnaire distributed through Google Forms shows
that 100 percent of respondents choose the use of the Whatsapp
application compared to applications such as Facebook, Twitter, Google
Meet and other applications. These results show that the Whatsapp
application supports the performance of journalists, especially in the midst
of the covid 19 pandemic. In addition, the dominant respondents also
choose the Whatsapp application to disseminate news links, compared to
social media such as Facebook, Twitter and others. This result also causes
many features in the Whatsapp application that support performance as a
journalist. There are several features in the Whatsapp application: 1. Can
send text messages, 2. Receive and send photos from live cameras or
albums, 3. Send videos, 4. Exchange documents both in the form of files
and others and various other features.